We are three students pursuing a Bachelor's in Business Government. You are kindly asked to complete this review in order for us to gather info for a great audit in Consumer Behaviour pertaining to the KFC located at the nook of Playground Street and Frederick Streets. It will take approximately 5-7 mins to finish. The review is private and engagement is voluntary. Please group of friends your response.

1 . Male or female: Male Girl

2 . Age group: 19 & under 20-29 30-39 40+

3. Racial: African Ancestry European Descent Mixed Descent Chinese Ancestry East Indian Descent

Other (please state) ___________________

4. What type are you?

Meat-eaterPescatarian VegetarianVegan

5. How often do you visit this type of KFC?

Every 2 daysOnce a monthOnce a weekOther (please state) _________

six. How did you discover this KFC?

Friends/Family/Co-workersMedia (Internet, Magazines etc . ) Other (please state) ________________

7. With whom do you visit KFC?

AloneFriendsColleaguesFamilyOther (please state) _________

8. How many individuals go along with you when you visit KFC?


9. Just how familiar are you with KFC'S menu?

Certainly not FamiliarFairly FamiliarVery Familiar

10. What makes you decide on KFC over the other meals outlets?

Personal PreferenceFood ServicePeer InfluenceLocation Food QualityPriceOther (please state) ________________

11. Whom do you watch as KFC'S biggest competitor at that position? SubwayOceans China RestaurantGrill KingTrini Fried Chicken Other (please state) ________________

12. At the time you think of APPLEBEES, what comes to mind?

Colonel SandersFried ChickenSide OrdersFamily Meals

Other (please state) ___________________

13. How will you rate KFC'S atmosphere?

Poor Fair AverageGood Very Good Excellent

14. How do you watch KFC'S prices?...


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